267 lines
7.5 KiB
ReStructuredText
267 lines
7.5 KiB
ReStructuredText
.. image:: docs/birdsong.svg
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:width: 400
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:alt: Birdsong Logo
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A plugin for wagtail that allows you to create, send, preview, edit and test email campaigns from within Wagtail.
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Campaign templates are created using `mjml <https://mjml.io/>`_.
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.. image:: docs/birdsong-admin-menu.png
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:width: 379
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:alt: Birdsong Admin Menu
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Basic usage
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===========
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Install birdsong:
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.. code-block:: shell
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pip install wagtail-birdsong
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Add the following to your ``INSTALLED_APPS``:
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.. code-block:: python
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INSTALLED_APPS = [
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...
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'mjml',
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'birdsong',
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'wagtail_modeladmin',
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...
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]
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Make a new app e.g. ``email``, create a ``models.py`` with a model that extends the included ``Campaign`` model. Some compatible mjml streamfield blocks are included in birdsong for convenience.
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``models.py``
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.. code-block:: python
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from birdsong.blocks import DefaultBlocks
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from birdsong.models import Campaign
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from django.db import models
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from wagtail.admin.edit_handlers import StreamFieldPanel
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from wagtail.core.fields import StreamField
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class SaleCampaign(Campaign):
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body = StreamField(DefaultBlocks())
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panels = Campaign.panels + [
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StreamFieldPanel('body'),
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]
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Then in the same app, create a ``wagtail_hooks.py`` if it doesn't exist, this is where the admin is created
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for content editors to create/edit/send campaigns.
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**NOTE:** The ``CampaignAdmin`` is just an extension of Wagtail's ``ModelAdmin`` class so most of the same options are available for overriding functionality.
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**NOTE:** ``BirdsongAdminGroup`` can be disabled with ``BIRDSONG_ADMIN_GROUP`` setting if you want to ``modeladmin_register`` your ``CampaignAdmin`` directly.
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``wagtail_hooks.py``
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.. code-block:: python
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from birdsong.wagtail_hooks import (
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CampaignAdmin, ContactAdmin, BirdsongAdminGroup, modeladmin_re_register
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)
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from .models import SaleCampaign
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class CampaignAdmin(CampaignAdmin):
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model = SaleCampaign
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@modeladmin_re_register
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class BirdsongAdminGroup(BirdsongAdminGroup):
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items = (CampaignAdmin, ContactAdmin)
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Create your campaign template in ``{app_folder}/templates/mail/{model_name}.html`` e.g. ``email/templates/mail/sale_campaign.html``,
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alternatively override the ``get_template`` method on your campaign model.
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**NOTE:** Campaign templates use django-mjml for responsive, well designed emails. To read up how to setup django-mjml you can read the docs `here <https://github.com/liminspace/django-mjml>`_. There is a base template included in Birdsong that can be extended.
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``sale_campaign.html``
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.. code-block:: html
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{% extends "birdsong/mail/base_email.html" %}
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{% block email_body %}
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<mj-section>
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<mj-column>
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<mj-text>Hello {{ contact.email }}!</mj-text>
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{% for b in self.body %}
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{{ b }}
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{% endfor %}
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</mj-column>
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</mj-section>
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{% endblock email_body %}
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You're now ready to go!
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.. image:: docs/birdsong-preview.png
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:width: 900
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:alt: Birdsong Preview
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Custom Contact model
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=====================
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By default the included ``Contact`` model is used for every campaign, but you may want to store extra data, like names and preferences.
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You can override the default ``Contact`` model by setting an option on the admin for your campaign:
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``models.py``
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.. code-block:: python
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from birdsong.models import Contact
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from django.db import models
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class ExtendedContact(Contact):
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first_name = models.CharField(max_length=255)
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last_name = models.CharField(max_length=255)
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location = models.CharField(max_length=255)
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``wagtail_hooks.py``
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.. code-block:: python
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from birdsong.wagtail_hooks import (
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CampaignAdmin, ContactAdmin, BirdsongAdminGroup, modeladmin_re_register
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)
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from .models import SaleCampaign, ExtendedContact # NOTE: Import your custom Contact model
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class CampaignAdmin(CampaignAdmin):
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campaign = SaleCampaign
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contact_class = ExtendedContact # NOTE: Teach CampaignAdmin to use your custom Contact model
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class ContactAdmin(ContactAdmin): # NOTE: Overload ContactAdmin to list/edit/add your Contacts
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model = ExtendedContact
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list_diplay = ('email', 'first_name', 'last_name', 'location')
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@modeladmin_re_register
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class BirdsongAdminGroup(BirdsongAdminGroup):
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items = (CampaignAdmin, ContactAdmin)
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``base.py``
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.. code-block:: python
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# You may want to redefine the test contact (used in previews) with your new ExtendedContact fields
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BIRDSONG_TEST_CONTACT = {
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'first_name': 'Wagtail', # new ExtendedContact field
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'last_name': 'Birdsong', # new ExtendedContact field
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'email': 'birdsong@example.com',
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'location': 'us', # new ExtendedContact field
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}
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Filtering on contact properties
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===============================
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You might want to only send a campaign to a subset of your ``Contact`` models. Creating a filter using `django-filter <https://django-filter.readthedocs.io/en/main/>`_ and adding it to the ``CampaignAdmin`` allows users to filter on any property.
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``filters.py``
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.. code-block:: python
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from django_filters import FilterSet
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from django_filters.filters import AllValuesFilter
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from .models import ExtendedContact
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class ContactFilter(FilterSet):
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location = AllValuesFilter()
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class Meta:
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model = ExtendedContact
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fields = ('location',)
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``wagtail_hooks.py``
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.. code-block:: python
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from birdsong.wagtail_hooks import (
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CampaignAdmin, ContactAdmin, BirdsongAdminGroup, modeladmin_re_register
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)
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from .models import SaleCampaign, ExtendedContact
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from .filters import ContactFilter # NOTE: Import your custom Contact filter
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class CampaignAdmin(CampaignAdmin):
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campaign = SaleCampaign
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contact_class = ExtendedContact
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contact_filter_class = ContactFilter # NOTE: Use your custom Contact filter
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class ContactAdmin(ContactAdmin):
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model = ExtendedContact
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list_diplay = ('email', 'first_name', 'last_name', 'location')
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@modeladmin_re_register
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class BirdsongAdminGroup(BirdsongAdminGroup):
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items = (CampaignAdmin, ContactAdmin)
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Users will now be able to send campaigns to a subset of contacts based on location.
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Unsubscribe url
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===============
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Included in birdsong is a basic way for contacts to unsubscribe, just include the url configuration and add the unsubscribe url to your email template.
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``urls.py``
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.. code-block:: python
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from birdsong import urls as birdsong_urls
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from django.urls import include, path
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urlpatterns = [
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...
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path('mail/', include(birdsong_urls)),
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...
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]
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``sale_campaign.html``
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.. code-block:: html
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{% extends "birdsong/mail/base_email.html" %}
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{% block email_body %}
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<mj-section>
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<mj-column>
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<mj-text>Hello {{ contact.email }}!</mj-text>
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{% for b in self.body %}
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{{ b }}
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{% endfor %}
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</mj-column>
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</mj-section>
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<mj-section>
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<mj-column>
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<mj-text align="center">
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Click <a href="{{ site.full_url }}{% url 'birdsong:unsubscribe' contact.id %}">here</a> to unsubscribe.
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</mj-text>
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</mj-column>
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</mj-section>
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{% endblock email_body %}
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Future features
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===============
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- More tests!
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- Proper docs
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- Backends other thans SMTP for sending emails so analytics can be gathered (email opened, bounced etc)
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- Reloading the preview on edit
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- Broader permissions for campaigns (send, preview, test send)
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