diff --git a/README.md b/README.md
index 7595460fb..195424551 100644
--- a/README.md
+++ b/README.md
@@ -46,6 +46,7 @@ open-source software, released under the [MIT license](https://github.com/explos
 | 🛠 **[Changelog]**                                                                                                                                                                                                         | Changes and version history.                                                                                                                                                                                                                                                                                                 |
 | 💝 **[Contribute]**                                                                                                                                                                                                       | How to contribute to the spaCy project and code base.                                                                                                                                                                                                                                                                        |
 | <a href="https://explosion.ai/spacy-tailored-pipelines"><img src="https://user-images.githubusercontent.com/13643239/152853098-1c761611-ccb0-4ec6-9066-b234552831fe.png" width="125" alt="spaCy Tailored Pipelines"/></a> | Get a custom spaCy pipeline, tailor-made for your NLP problem by spaCy's core developers. Streamlined, production-ready, predictable and maintainable. Start by completing our 5-minute questionnaire to tell us what you need and we'll be in touch! **[Learn more &rarr;](https://explosion.ai/spacy-tailored-pipelines)** |
+| <a href="https://explosion.ai/spacy-tailored-analysis"><img src="https://user-images.githubusercontent.com/1019791/206151300-b00cd189-e503-4797-aa1e-1bb6344062c5.png" width="125" alt="spaCy Tailored Pipelines"/></a> | Bespoke advice for problem solving, strategy and analysis for applied NLP projects. Services include data strategy, code reviews, pipeline design and annotation coaching. Curious? Fill in our 5-minute questionnaire to tell us what you need and we'll be in touch! **[Learn more &rarr;](https://explosion.ai/spacy-tailored-analysis)** |
 
 [spacy 101]: https://spacy.io/usage/spacy-101
 [new in v3.0]: https://spacy.io/usage/v3
@@ -59,6 +60,7 @@ open-source software, released under the [MIT license](https://github.com/explos
 [changelog]: https://spacy.io/usage#changelog
 [contribute]: https://github.com/explosion/spaCy/blob/master/CONTRIBUTING.md
 
+
 ## 💬 Where to ask questions
 
 The spaCy project is maintained by the [spaCy team](https://explosion.ai/about).
diff --git a/website/meta/sidebars.json b/website/meta/sidebars.json
index 2d8745d77..339e4085b 100644
--- a/website/meta/sidebars.json
+++ b/website/meta/sidebars.json
@@ -45,7 +45,7 @@
                     { "text": "v2.x Documentation", "url": "https://v2.spacy.io" },
                     {
                         "text": "Custom Solutions",
-                        "url": "https://explosion.ai/spacy-tailored-pipelines"
+                        "url": "https://explosion.ai/custom-solutions"
                     }
                 ]
             }
diff --git a/website/meta/site.json b/website/meta/site.json
index 360a72178..fa79d3c69 100644
--- a/website/meta/site.json
+++ b/website/meta/site.json
@@ -51,7 +51,7 @@
                 { "text": "Online Course", "url": "https://course.spacy.io" },
                 {
                     "text": "Custom Solutions",
-                    "url": "https://explosion.ai/spacy-tailored-pipelines"
+                    "url": "https://explosion.ai/custom-solutions"
                 }
             ]
         },
diff --git a/website/src/widgets/landing.js b/website/src/widgets/landing.js
index b7ae35f6e..c3aaa8a22 100644
--- a/website/src/widgets/landing.js
+++ b/website/src/widgets/landing.js
@@ -105,13 +105,13 @@ const Landing = ({ data }) => {
 
             <LandingBannerGrid>
                 <LandingBanner
-                    to="https://explosion.ai/spacy-tailored-pipelines"
+                    to="https://explosion.ai/custom-solutions"
                     button="Learn more"
                     background="#E4F4F9"
                     color="#1e1935"
                     small
                 >
-                    <Link to="https://explosion.ai/spacy-tailored-pipelines" hidden>
+                    <Link to="https://explosion.ai/custom-solutions" hidden>
                         <img src={tailoredPipelinesImage} alt="spaCy Tailored Pipelines" />
                     </Link>
                     <strong>